Flower shop, as an idea to start your own business

A flower shop as an idea of ​​starting your own business is very beautiful, but troublesome and fraught with costs and difficulties. If this does not scare you, then you need to start working on the realization of your dreams with the definition of the general concept of the store. What kind of colors will be sold? What else will be offered to the buyer in addition to flowers?

There are lots of options. You can sell the cut - fresh flowers from which the bouquets are made. To this, add more potted flowers, artificial compositions, florist services, sale of postcards and souvenirs, gift wrapping, and you can be sure that such a store does not burn down.

The flower shop should be tastefully decorated, the microclimate should be suitable for storing flowers, both in bouquets and pot. Among the equipment for the store you must purchase a special refrigerator for fresh flowers. It is not cheap from 20 thousand rubles, but such storage will reduce the costs associated with the fact that fresh flowers deteriorate rapidly.

In the implementation, you can add more flower pots, seeds and fertilizers for flowers, as well as soil for planting - all this will increase the profit of the store.

It should be borne in mind that especially fresh flowers are in demand for holidays, such as: March 8, Valentine's Day, September 1. Before such dates should consider the question of fast delivery of goods. It is necessary to calculate the possible flow of buyers.

In this store there must be an excellent seller who can not only give advice on choosing flowers, make a bouquet, give advice on growing pot plants, but also smile in a friendly way to bring a positive mood to the buyer. Under such conditions, the person will definitely come again.

This store must have external non-illuminated signs. Additionally, you can use a banner with advertising information. Also effective promotional activities can be the distribution of business cards to customers, along with bouquets, announcements in the media, participation in various holidays

To increase the profit of the store in the future we can consider the issue of decorating halls for weddings, anniversaries and other celebrations.

The complexity of this approach will ensure the stability of such a business and increase the income of the entrepreneur.